Asobi Appoints Junction 18 LTD

Eco Friendly toys company Asobi based in Buckinghamshire appoints the Wiltshire based gifts wholesaler Junction 18 to store and distribute their range.

Junction 18 will be storing and distributing the Asobi range from their Warminster based distribution centre. Asobi’s warehouse in Taplow (Bucks) was closed and the inventory moved to the Wiltshire based gifts distributor at the beginning of July.
The sales office moved to Burnham (Bucks) the contact details stay the same. This e-mail address is being protected from spambots. You need JavaScript enabled to view it 01628 200077


Asobi will be opening a permanent showroom at Junction 18 in early September. The showroom will be manned at the same time as the Junction 18 open days and by appointment.
Asobi will also be present at the Autumn Fair on stand 5A41 and at Top Drawer on stand F20.


Thierry Bourret from Asobi says: “We are delighted to have found such an efficient and well known operator in the Gift industry. Subcontracting the distribution to Junction 18 will enable John Lewis, our National accounts manager, and I to concentrate on sales and development of new products. We have some very exciting brands in the pipeline for later this year and early 2011. In only 18 months, I learned a lot about the industry and hope to learn even more from Chris Voisey and his team.”

Chris Voisey from Junction 18 says: “We have invested heavily in IT and systems to be able to offer an efficiently managed distribution service to smaller companies. We are pleased to work with Thierry and his team.”

Sally Preisig from Crafty Kids earlier this year signed a distribution agreement with Asobi. This agreement has now been extended to worldwide distribution, except in North America where currently Crafty Kids has a licensing agreement with Alex.

About Asobi: Asobi distributes the following brands: Ecoflyers, Calafant, Kidsonroof, Kidzsack, Crafty Kids, Geopuzzle, Bioviva,  Imagiplay and I Love my planet. All brands are eco friendly or nature aware.

About Junction 18: Junction Eighteen is a leading supplier and distributor to the trade of gifts and decorative products for the home.